Ashton Domiciliary Care

98-100 Chichester Road, Bognor Regis PO21 5AA
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9.8 20 Reviews
  • Ashton Domiciliary Care, Bognor Regis
Ashton Domiciliary Care Agency is multi award winning team that is passionate about helping people maintain their independence in the comfort of their own homes and in the way they choose! As a family-run business, they understand that quality care starts with quality staff – that's why they have invested heavily in comprehensive training and staff wellbeing programmes.

Their Expertise
Their experienced team supports clients with diverse needs, including those with alcohol dependency (past or present), mental health challenges, and dementia. As part of the wider Ashton Care Group, they have access to specialist Mental Health and General Nurses who provide additional expertise and support to their care team.

Personalised Care Services
They provide compassionate assistance with:

Personal care and daily living activities
Domestic tasks and household management
Supporting clients to achieve their personal goals and aspirations

Their Approach
They recognise that arranging home care can feel overwhelming. That's why they place each client's individual needs and preferences at the centre of every care assessment. By listening to what matters most to clients, they create personalised care plans that make each visit comfortable and meaningful.

Their trained carers are equipped to handle challenging situations with confidence and sensitivity, ensuring every client has the best opportunity to live happily, independently and safely in their own home.
Empowering independence through exceptional care.
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Care Provided

Types of Home Care

  • Visiting Care
  • 24 Hour Care

Minimum Visit Duration (Visiting Care)

  • 30 minutes

Contract Durations

  • Ongoing / Long Term
  • Respite / Short Term

Age Ranges

  • Older Person Care (65+)
  • Younger Adult Care (18-65)

Personal Care Services

  • Washing & Dressing
  • Toileting Assistance
  • Medication Assistance (Oral)
  • Companionship
  • Continence Care
  • Feeding & Drinking Assistance

Household Services

  • Cleaning Service
  • Food Preparation & Serving
  • Laundry Service
  • Shopping Service / Errands
  • Transportation Service

Other Care Provided

  • Dementia
  • Parkinson's Disease
  • Stroke
  • Cancer Care
  • Palliative / End of Life Care
  • Learning Disability / Autism
  • Mental Health Condition
  • Physical Disability
  • Visual / Hearing Impairment
  • Alcohol / Drug Misuse
  • Hospital Discharge

Funding & Fees

  • Hourly Visiting Care Fees: £33 – £38.50

PLEASE NOTE the hourly call rate is for an hour visit. Care visits can be reduced in length which will result on cheaper care visit pricing.
Fees are competitive but are dependant on a number of factors: call duration; individual requirements or needs; call timings. Please contact Ashton Care for a consultation to receive an accurate costing for your care package.

These prices are only a guideline, please contact Ashton Domiciliary Care to find out the exact price for your requirements.

Funding Types Accepted

  • Private Funding (Self-funded)
  • Direct Payments (from Local Authority/NHS)
  • Local Authority (Contracted Provider)
  • NHS (Contracted Provider)
Explain these funding types

Good to Know

Owner

  • Ashton Care (Bognor Regis) Ltd

Person in charge

  • Rachel Bennett & Emma Donovan (Registered Manager)

Ashton Domiciliary Care Reviews (20)

9.8

Ashton Domiciliary Care has a Review Score of 9.8 (9.819) out of 10, based on 12 reviews in the last 2 years.
Over all time Ashton Domiciliary Care has 20 reviews.

Overall Experience
  • 16
  • 4
  • 0
  • 0
  • 0
Date Published
  • 20
  • 2
  • 8
  • 12
  • 8
Reviewer Connection to Ashton Domiciliary Care
  • 6
  • 4
  • 3
  • 3
  • 1
  • 1
  • 1
  • 1
Total of 20, showing 1-20
Review from Trevor J (Friend of Client) published on 29 July 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
The service, care and understanding of the needs were exemplary.
Reply from Cassandra Merkel, Office Co-Ordinator at Ashton Domiciliary Care

Hi, Thankyou so much for such a kind review

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Review from Terry O (Son of Client) published on 21 July 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I found this service faultless, extremely reliable and would certainly recommend them to anyone.
Reply from Cassandra Merkel, Office Co-Ordinator at Ashton Domiciliary Care

Thankyou so much for your kind feedback and review

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Review from Sue F (Client) published on 17 February 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Lovely friendly carers, listen to my troubles, cheer my day up. Look forward to seeing them.
Reply from Cassandra Merkel, Office Co-Ordinator at Ashton Domiciliary Care

Thank you for this review. It is lovely to hear that our carers make a positive impact on your day.

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Review from Ruth L (Client) published on 17 February 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I am a service user of this care company for just under 3 years. They are an excellent care company. From the manager to the care workers, they provide excellent services and no complaints.
Reply from Cassandra Merkel, Office Co-Ordinator at Ashton Domiciliary Care

Thank you so much for this kind feedback. It makes us very happy to hear that the service you are receiving is so positive.

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Review from David S (Client) published on 7 February 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Excellent personal care received from all the ladies at Ashton Domiciliary Care following surgery. They were all friendly and caring.
Reply from Emma Donovan, Registered Manager / Trainee Nominated Individual at Ashton Domiciliary Care

Thank you for your kind words, it's always good to have feedback.

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Review from Carol H (Wife of Client) published on 7 January 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
Ashton carers have been looking after my husband in varying degrees for almost 4 years helping with showering, exercising, incontinence and Dementia with a very cheerful attitude every visit no matter what the day was like. They would always treat him with dignity and respect even if he occasionally
wasn't respectful to them. They were nice and friendly. He really enjoyed the chats with them and with his dry sense of humour there was always banter going back and forth it cheered up the visits for him and me as well as it gave me a laugh just to hear them. My husband was put on end-of-life care in January and I want to praise the level of care, compassion and kindness that they treated him with as he drifted many times near to death but always bounced back until sadly he passed away in October. They always explained fully everything they were going to be doing to him and asked if it was ok so as not to cause him distress. We both appreciated them very much and fully recommend them.
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Review from M C (Stepdaughter of Client) published on 29 October 2024 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
Feel the carers are friendly and helpful but do not get very much time from visit to visit for what we pay, same as the elderly like companionship over everything.
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Review from F W (Wife of Client) published on 22 October 2024 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
The agency is good and the carers are great. The carers come in all weather and road disruptions, they have made every appointment and never missed a visit. The carers are polite and interested in you and their client. They are friendly and helpful in all they do.
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Review from B B (Wife of Client) published on 12 September 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I am delighted to have Ashton to supply the care that we need for my husband. All the carers that we have experience of, are very professional, caring, thorough, and a delight to see each day. We recommend Ashton to anyone who needs care, with our grateful thanks to all concerned with the agency, both
to carers and office staff.
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Review from J G (Husband of Client) published on 8 August 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My wife was a client of Ashton's for 3 1/2 years.
I found the carers very professional in their work and extremely sensitive in tending my wife's needs. I was also a client as I used their services for domestic cleaning. Apart from their professional duties they were always very cheerful and friendly.
I would have no hesitation in recommending Ashton to anyone who needed their services.
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Review from Alan B (Son of Client) published on 12 March 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My father enjoys the visit from the Ashton care team. He looks forward to seeing the girls as it gives him the oppurtunity to have a chat.
I have recommended Ashton to a few friends. Keep up the good work.
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Review from A D (Father of Client) published on 12 December 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Really good service, friendly and helpful. They brought my son on leaps and bounds (he has autism). Good company and a great set of girls.
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Review from Lisa P (Daughter of Client) published on 18 May 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
Ashton Care have always provided my mother with a wonderful service.
My mum considers the carers as her friends and always looks forward to their visits. The carers treat my mother with the utmost respect and care which is so reassuring for our family.
Finally, the updates provided on the app are
always appreciated.
Reply from Jackie Moore, Manager at Ashton Domiciliary Care

Thank you for the positive review. We are pleased to hear that your family feel reassured. The carers get as much out of visiting your mother as your mother does having them visit. We are pleased to hear that you find the app a useful tool.

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Review from Jo H (Daughter of Client) published on 18 May 2023 Submitted via Website • Report
Overall Experience 4.0 out of 5
Ashton Domiciliary Care have looked after my Father on a daily basis for the past 4 years. I trust they have his welfare front of mind. They are prompt to answer the phone when I call about any issue and I feel the basics are taken care of. My father is challenging and they appear to handle him with
respect and dignity.
Reply from Jackie Moore, Manager at Ashton Domiciliary Care

Thank you for taking the time to fill in your review. We are pleased that you have had a good experience with both the carers and management team. Your father has a good rapport with all the care staff and is a pleasure to care for.

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Review from Michelle M (Daughter of Client) published on 6 March 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
All Ashton care staff treated my mum with dignity and respect, she felt like they were all her sisters. My thanks to all the staff who always went above and beyond. All the staff are compassionate and the manager has a very hands-on approach. I would recommend Ashton Care highly to anyone that requires
care for their loved ones.
Reply from Jackie Moore, Manager at Ashton Domiciliary Care

Thank you for taking the time to review our service and for the lovely feedback provided. Carers always enjoyed their visits to your mum.

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Review from M F (Client) published on 21 December 2022 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
My experience of the care by this company has always been positive. The carers and staff are efficient and friendly, helpful and thoughtful. Any niggles or minor problems have been solved in a good way.
Reply from Jackie Moore, Manager at Ashton Domiciliary Care

Thank you for your kind words. I am glad that you are having a positive experience with Ashton Care. We have passed on this feedback to the staff members that visit you.

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Review from C P (Client) published on 21 December 2022 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
The carers are marvellous. I have no complaints. They make me feel good. They spend time listening. Nothing is too much trouble.
Reply from Jackie Moore, Manager at Ashton Domiciliary Care

Thank you for taking the time to complete this review. It is wonderful to hear that our staff make you feel this way, we know that you make their days a little brighter too.

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Review from Ian H (Son of Client) published on 7 December 2022 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Very pleased with all that the carers do. They keep a check on the levels of prescribed medication and remind me to get repeat prescriptions. The carers have a warm approach which my mum looks forward to together with a "nice chat". My mum is always left in a comfortable position. I wouldn't hesitate
to recommend Ashton Domiciliary to care for anyone. Also good that they fill a timetable, which is kept to - very reliable.
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Review from A W (Client) published on 8 November 2022 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
They are very caring and understanding.
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Review from Chris O (Son of Client) published on 18 February 2022 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
All the staff at Ashton treat dad with care and concern as if he is one of their family. If he's off his food they bring in different foods for him to try. They ensure he's clean and any sores that he may have are healed and always treated to ensure it doesn't happen again. They give us peace of mind.
That's immeasurable.
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Current Review Score: 9.8 (9.819)

Overview of Review Score

The Review Score of 9.8 (9.819) out of 10 for Ashton Domiciliary Care is based on a) the Average Rating and b) the number of positive Reviews.

  1. The Average Rating is 4.8 out of 5 from 12 Reviews in the last 24 months.
  2. The score for the number of positive Reviews is 5.0 out of 5 from 12 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Home Care Provider is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  1. 5 Points are available for the Average Rating from all Reviews in the last 24 months. The Average Rating of 4.819 for Ashton Domiciliary Care is calculated as follows: ( (60 Excellents x 5) + (11 Goods x 4) + (1 Satisfactorys x 3) ) ÷ 72 Ratings = 4.819
  2. 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5').

    The 5 points available are broken down as follows: 3 points for the first Positive Review, 2 points in total for each of the next 9 Positive Reviews (1st = 3, 2nd = 0.5, 3rd = 0.5, 4th = 0.25, 5th = 0.25, 6th = 0.1, 7th = 0.1, 8th = 0.1, 9th = 0.1, 10th = 0.1)

    The 5 points relating to the number of Positive Reviews for Ashton Domiciliary Care is based on 12 Positive Reviews in the last 24 months and is calculated as follows: 3 + 0.5 + 0.5 + 0.25 + 0.25 + 0.1 + 0.1 + 0.1 + 0.1 + 0.1 = 5
  3. When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.
  4. If a Home Care Provider does not have a review in the last 24 months, then it will not have a Review Score.

Regulatory Rating

Care Quality Commission (CQC) Rating

Date: 3 Jan 2020

Overall Good

  • Caring Good
  • Effective Good
  • Responsive Outstanding
  • Safe Good
  • Well-led Good
Care Quality Commission is responsible for the registration and inspection of social care services in England. View Latest Report

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Awards / Recognitions (8)

Meet the Team (20)

Susan

Susan Newman

Job Title: Registered Mental Health Nurse and Owner

Sue founded Ashton Care over thirty years ago and has a passion for excellent care.


She was qualified as a Registered Mental Health Nurse (RMN) shortly after the qualification was introduced to the UK.


This means Sue has had the knowledge and experience to put empathy, understanding and compassion at the heart of the work Ashton Domiciliary Care does.


Sue has overall responsibility for supporting the Registered Manager in providing exceptional service to the local community.

Emma

Emma Donovan

Job Title: Manager Joined: 2000

Emma started her career with Ashton Care at the age of 16 as a tea-time assistant. She has dedicated her working life to providing exemplary person-centred care to Ashton Care service users and in doing so has shown the compassion, empathy and professionalism needed to gain not just Registered Manager status but also to qualify as a Register Mental Health Nurse (RMN).


Emma has gained management experience in the varying residential settings at Ashton Care which has allowed her the opportunity to develop her awareness of a wider range of specialist care needs. She applies this attentively when reviewing the support needed for those who wish to live in their own homes but need that bit of extra support.

Rachel

Rachel Bennett

Job Title: Trainee Manager Joined: 2013

Rachel has spent over 10 years dedicated to providing a caring and empathetic person-centred approach to care.


Rachel has always worked diligently to ensure that good quality and compassionate care is at the forefront of all the work she does. She has spent her time getting to know each individual to ensure they receive the dedicated support not just from Ashton Domiciliary Care but from other healthcare professionals too.

Julie

Julie Holmes

Job Title: Senior Care Assistant Joined: 2009

NVQ level 3

Cassandra

Cassandra Merkel

Job Title: Office Coordinator Joined: 2016

NVQ level 2

Karen

Karen Bunch

Job Title: Care Assistant Joined: 2022

Care certificate

Kay

Kay Brown

Job Title: Care Assistant Joined: 2007

NVQ level 3

Catherine

Catherine Chimboza

Job Title: Care Assistant Joined: 2023

Level 1 care assistant

Cheryl

Cheryl Clark

Job Title: Care Assistant Joined: 2022

Care certificate

Neal

Neal Findley

Job Title: Care Assistant Joined: 2007

NVQ level 2

Carla

Carla Fonseca Marques

Job Title: Care Assistant Joined: 2017

NVQ level 3

Jennie

Jennie Gosbee

Job Title: Care Assistant Joined: 2023

Level 1 care assistant

Tanya

Tanya Hart

Job Title: Care Assistant Joined: 2009

NVQ level 2

Katy

Katy Harwood

Job Title: Care Assistant Joined: 2017

NVQ level 3

Jane

Jane Hazelgrove

Job Title: Care Assistant Joined: 2023

Level 1 care assistant

Charlotte

Charlotte Irvine

Job Title: Care Assistant Joined: 2023

Level 3 care assistant

Denise

Denise Jays

Job Title: Care Assistant Joined: 2009

NVQ level 2

Cathrine

Cathrine Manyonga

Job Title: Care Assistant Joined: 2023

Level 1 care assistant

Aimee

Aimee Newman

Job Title: Care Assistant Joined: 2023

Level 3 care assistant

Clair

Clair Speller

Job Title: Care Assistant Joined: 2023

Level 5 care assistant

Frequently Asked Questions about Ashton Domiciliary Care

What Type of Services does Ashton Domiciliary Care offer?

Ashton Domiciliary Care offers Home Care.

How many Carers does Ashton Domiciliary Care employ?

Ashton Domiciliary Care employs 25 carers.

Information on this page is displayed without responsibility for its accuracy on the part of homecare.co.uk. Please contact Ashton Domiciliary Care to verify any information. View our terms and conditions. Ashton Domiciliary Care has an Enhanced Service - more info.