Inna Care Ltd

Florina Dinsorean is the co-Founder, Managing Director, and CQC-Registered Manager of Inna Care Ltd, a trusted homecare provider based in Havering. With over 35 years of diverse leadership experience, Florina brings a rare blend of business acumen, regulatory expertise, and deep compassion to the care sector.

Her professional journey began in pharmacy, where she spent 5 years managing and running her own pharmacy. She then transitioned into life insurance for 7 years, followed by a successful 10-year career in international banking. Since 2014, Florina has dedicated herself fully to social care — a field that aligns with her values and passion for making a difference.

Florina holds an ILM Level 5 in Leadership and Management in Health and Social Care and is currently completing ILM Level 5 in Coaching and Mentoring. She has extensive training in compliance, safeguarding, and care governance, and leads Inna Care with a strong focus on personalised, high-quality support for each client.

Bilingual in English and Romanian, Florina is known for her hands-on, heart-led leadership style. She is an active mentor on the Help to Grow programme, an adviser with Enterprise Nation, and a community volunteer who has delivered financial literacy programmes through Save the Children and supported individuals through the Citizens Advice Bureau.

Her contributions have been recognised internationally, including the prestigious Outstanding Performance Award from Citibank in 2006. Florina is also a mother and grandmother, a taekwondo enthusiast.

Driven by purpose and integrity, Florina is committed to raising the standard of homecare in the UK — one client, one carer, one family at a time. Read less

Eugen Dinsorean is the Financial Director at Inna Care Ltd, bringing over 20 years of financial leadership and strategic planning expertise to the health and social care sector. As co-founder of Inna Care, Eugen has played a pivotal role in ensuring the financial sustainability and growth of the organisation, while maintaining a strong commitment to high-quality, person-centred care.

With a background in economics and corporate finance, Eugen combines analytical precision with a deep understanding of the care industry. His work ensures that Inna Care’s resources are aligned with its mission—providing excellent care at home for elderly and vulnerable people. Eugen is also responsible for managing budgets, compliance with financial regulations, and overseeing key investment and funding initiatives that support service expansion and innovation.

His calm, strategic approach and attention to detail have been instrumental in enabling Inna Care to grow steadily while navigating the complexities of the adult social care landscape. As a trusted leader, Eugen works closely with the operations team, regulatory bodies, and local authorities to make sure every financial decision supports the well-being of both clients and staff. Read less

Roxana Andrada Botez is the creative force behind Inna Care’s marketing strategy, blending digital innovation with a deep understanding of the home care sector. With a background in digital marketing and a passion for storytelling, Roxana crafts compelling campaigns that resonate with clients and their families, ensuring Inna Care's services are both visible and trusted.

Her approach is rooted in authenticity and empathy, highlighting real stories and experiences to connect with the community. Roxana leverages social media, content marketing, and community outreach to build a strong brand presence, reflecting Inna Care's commitment to quality and compassionate care.

Beyond marketing, Roxana collaborates closely with the care team to ensure that the company's values are consistently communicated across all platforms. Her dedication to excellence and innovation makes her an integral part of Inna Care's mission to provide outstanding home care services. Read less

Kolawole David Asegun is an experienced and compassionate Care Team Leader at Inna Care, known for his calm leadership style, high standards, and commitment to delivering exceptional home care. With a background in health and social care and several years of frontline experience, David leads by example—supporting care staff, mentoring new carers, and ensuring clients receive consistent, dignified, and person-centred support.

As a key point of contact for both carers and families, David plays a vital role in coordinating care plans, supervising service delivery, and maintaining quality through regular spot checks and feedback sessions. His attention to detail and proactive communication help resolve concerns quickly, ensuring the safety and well-being of every individual under Inna Care's support.

David is also instrumental in training and guiding carers on best practices—from medication support and safeguarding to respectful personal care. His approachable nature and deep understanding of the challenges of home care make him a respected leader within the team and a trusted advocate for clients. Read less

Janett Villanueva is a highly experienced and compassionate nurse working alongside the Inna Care team to provide clinical oversight and expert guidance in the delivery of home care services. As an Associated Nurse, Janett plays a vital role in supporting complex care cases, reviewing care plans, and ensuring that care delivery aligns with medical best practices and CQC standards.

Janett’s background in nursing spans hospital and community settings, equipping her with the knowledge and confidence to assess health needs, identify early signs of deterioration, and offer practical advice to carers and families. She regularly collaborates with GPs, district nurses, and social workers to ensure coordinated, person-centred care for every client.

Known for her excellent communication and outstanding customer service, Janett builds trust with families and empowers carers through mentoring and clinical training. Her approach is calm, professional, and deeply empathetic—always putting the wellbeing of clients at the heart of her practice.

With Janett on board, Inna Care is able to offer an added layer of clinical assurance, especially in cases requiring specialist input, wound care, or medication monitoring. Read less

Adeleke Emmanuel Fakoya is a dedicated and detail-focused Care Field Supervisor at Inna Care, known for his reliability, leadership, and commitment to high-quality home care delivery. With extensive experience in adult social care, Emmanuel supports both clients and carers to ensure services are safe, person-centred, and responsive to individual needs.

In his supervisory role, Emmanuel carries out regular spot checks, reviews care records, and provides one-to-one feedback to staff—promoting best practice and continuous improvement. He is deeply involved in the day-to-day coordination of care, ensuring that clients receive support with dignity, respect, and consistency.

Emmanuel is also responsible for onboarding new carers, delivering in-field mentoring, and reinforcing key policies including safeguarding, medication support, and infection control. Known for his calm and supportive manner, he builds strong relationships with both clients and staff, fostering trust and collaboration.

His professionalism and attention to detail make him a vital part of Inna Care’s leadership team, helping to ensure every client receives excellent care at home. Read less

Randy Paul Omon is a committed and detail-oriented Admin & Compliance Officer at Inna Care, responsible for ensuring the smooth running of office operations and maintaining the highest standards of regulatory compliance. With a strong background in administration and quality assurance, Randy plays a key role in supporting both the care team and management to deliver safe, effective, and well-organised services.

His responsibilities include keeping staff records up to date, monitoring training completion, managing DBS checks and onboarding processes, and making sure policies and procedures are followed in line with CQC regulations. Randy also supports audits, handles documentation, and liaises with external partners to ensure transparency and accountability in all aspects of service delivery.

Known for his efficiency, professionalism, and strong work ethic, Randy brings structure and consistency to the fast-paced environment of social care. His focus on compliance helps protect clients, supports carers, and strengthens Inna Care’s reputation for quality and integrity. Read less

Sarah Robertson is a compassionate and highly skilled Senior Carer at Inna Care, known for her strong leadership, calm approach, and unwavering commitment to delivering exceptional care. With years of experience in the social care sector, Sarah brings both clinical knowledge and emotional intelligence to every visit—making a real difference in the lives of the people she supports.

As a Senior Carer, Sarah provides hands-on care for clients with a wide range of needs, from personal care and medication management to end-of-life support. She also supports junior staff by leading by example, offering guidance, mentoring, and clear communication to maintain the highest standards across the team.

Sarah is especially valued for her ability to build trusting relationships with clients and families. She listens, adapts, and advocates—ensuring each person receives care that respects their dignity, preferences, and routines. Her professionalism and attention to detail are matched by a kind heart and a deep understanding of what it means to care with compassion.

Sarah plays a vital role in maintaining continuity of care, supporting rota coordination, and ensuring smooth transitions during handovers. Her presence gives families peace of mind and reinforces Inna Care’s commitment to quality care at home. Read less

Carmen Barascu is one of Inna Care’s most trusted and experienced Senior Carers, known for her calm presence, strong work ethic, and genuine dedication to the wellbeing of her clients. With several years of hands-on experience in home care, Carmen provides high-quality, person-centred support while also mentoring newer carers and supporting the care team in complex situations.

As a Senior Carer, Carmen takes pride in delivering compassionate, dignified care—always tailored to the unique needs of each client. Whether assisting with personal care, medication support, or mobility, she is attentive, respectful, and deeply empathetic. Her reliability and attention to detail have earned her the confidence of families, colleagues, and healthcare professionals alike.

Carmen is also actively involved in supporting live-in care placements, working with vulnerable individuals who require 24-hour support. She plays a key role in training, handovers, and promoting safe care practices across the team.

Fluent in both English and Romanian, Carmen bridges language and cultural gaps with ease. Her positive attitude and strong sense of responsibility make her a cornerstone of the Inna Care family. Read less