Caremark Camden

Gunita Soni leads Caremark Camden with a clear focus on people, quality and accountability. Combining strong operational leadership with a genuine commitment to person-centred care, she helps ensure that customers and their families receive reliable, respectful and consistent support.

- 12+ Years’ Experience in Leadership, Sales, Marketing & Operations

With more than a decade of experience across customer service, sales, marketing, operations and team management, Gunita has built her career around understanding people, developing high-performing teams and maintaining high standards of service.

Before Caremark Camden, Gunita held senior operational and sales leadership positions within hospitality and service-led businesses. She managed large teams, complex day-to-day operations and high volumes of customer interactions, developing a calm, practical and hands-on approach to leadership.

Throughout her career, Gunita has focused on improving service quality, strengthening customer experience, reducing complaints and creating environments where teams have the support and accountability they need to perform at their best.

At Caremark Camden, Gunita provides visible and responsive local leadership. She works closely with the wider team to maintain high standards of quality, compliance and person-centred care, while ensuring that Care Assistants feel supported and families have confidence in the care being delivered.

Her approach reflects the Camden Customer Promise: reliable, respectful care with transparency, continuity and leadership that shows up.

For Gunita, good care goes beyond completing tasks. It means listening, understanding individual preferences, respecting routines and choices, and helping people maintain their dignity and independence in the place they know best: their own home.

Fluent in English, Hindi and Punjabi, Gunita also brings a culturally sensitive and inclusive approach to leadership and care, reflecting the diversity of the communities Caremark Camden supports.

Her leadership is grounded in three principles: listen carefully, take responsibility and follow through on what has been promised. Read less

Hilder Oppong is the Registered Care Manager at Caremark Camden, bringing more than seven years of professional care experience and a deeply person-centred approach to every individual and family she supports.

- Skilled at Turning Complex Care Information into Clear, Practical Guidance

Known for her calm leadership, warmth and attention to detail, Hilder is focused on ensuring that every customer receives safe, consistent and compassionate care shaped around their individual needs, routines, preferences and lifestyle.

With extensive experience across regulated home care, mobility support, dementia care and falls mitigation, Hilder plays a central role in assessments, care planning, quality assurance and the ongoing development and support of Care Assistants.

Her approach starts with the person, not simply their care needs. Hilder takes time to understand what matters to each individual, from familiar routines and personal choices to independence, relationships and the everyday activities that give life meaning.

For families, Hilder provides a reassuring and knowledgeable point of contact. She believes clear communication is an essential part of good care and has a particular ability to translate complex care information into practical, understandable guidance, helping families make informed decisions with greater confidence.

Her leadership extends equally to the Care Assistants delivering support each day. Through structured guidance, training and ongoing development, Hilder helps Care Assistants strengthen their knowledge, confidence and skills while maintaining consistently high standards of care.

At Caremark Camden, Hilder helps turn the Camden Customer Promise into everyday practice: reliable, respectful care with transparency, continuity and leadership that shows up.

Her focus remains simple: protect dignity, encourage independence, listen carefully and make sure the care delivered reflects the person receiving it. Read less

Sandeep Gulati brings nearly two decades of experience across leadership, strategy, marketing, business growth, digital innovation and operations. Having worked with global brands as well as growing businesses, his career has focused on building strong teams, effective systems and sustainable organisations designed to deliver consistently for the people they serve.

Customer Experience

His decision to become involved in care, however, was driven by something much more personal.

Having experienced what it means for a family to navigate care and support for loved ones, Sandeep developed a deeper understanding of the questions families face: Who can they trust? Will someone show up when promised? Will their loved one be treated with dignity? Will anyone listen when circumstances change?

Those experiences shaped his belief that excellent care requires more than good intentions. It needs compassionate people supported by strong leadership, clear communication, reliable systems and genuine accountability.

At Caremark Camden, Sandeep focuses on strategy, long-term sustainability, customer experience, community engagement and the systems that support consistently high-quality care. He works closely with the leadership team to strengthen processes, invest in people and training, and use technology thoughtfully to improve reliability without losing the human connection at the heart of care.

He is particularly passionate about building meaningful relationships across Camden, listening to families, professionals and community organisations to better understand local needs and help make information and support easier to access.

Sandeep believes sustainable growth should never come at the expense of care quality. As Caremark Camden grows, his focus is on ensuring the organisation retains the values on which it was built: reliability, respect, transparency, continuity and leadership that shows up.

For Sandeep, choosing care was deliberate. After years spent building businesses, teams and systems, personal experience gave those skills a different purpose: to help build the kind of care service he would want his own family to be able to rely on. Read less