Home Instead (Isle of Wight)

Prospect Business Centre, Prospect Road, Cowes PO31 7AD
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10 46 Reviews
  • Home Instead (Isle of Wight), Cowes
Home Instead Isle of Wight is a family-owned local home care provider, which is part of the Home Instead network. Home Instead became the first care provider to receive the Queen's Award for Enterprise for its innovative approach to care at home. They are also delighted to have been rated Outstanding by The Care Quality Commission in December 2021 and are currently one of few elderly domiciliary care providers to be rated outstanding overall on the Island.

The model of care followed is fully bespoke and tailored to each individual client's wishes and needs. Experienced, trained Care Professionals are matched with clients based on factors such as common interests and skills required and the consistency of the same Care Professionals visiting at the same times is maintained to enable a relationship of trust to develop.

Home Instead provides a minimum call time of 45 minutes or an hour if personal hygiene support is required. This allows the service to be flexible to the daily changing needs of their clients and ensure that care can be led by the client and supported by their Care Professional. Home Instead are able to provide a range of services including home help, companionship and meal preparation to personal care and complex care services such as oxygen, nebulisation, PEG or Tracheostomy Care.   

Home Instead provides a professional training program that underpins Care Professionals practical experience and enhances the knowledge of their Care Professional team. They also have an in-house Training Lead and Health Professional ensuring Care Professionals have the correct knowledge and experience to support their clients.
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Care Provided

Types of Home Care

  • Visiting Care
  • Live-in Care
  • 24 Hour Care
  • Overnight Care (Waking)
  • Overnight Care (Sleeping)

Minimum Visit Duration (Visiting Care)

  • 60 minutes

Contract Durations

  • Ongoing / Long Term
  • Respite / Short Term

Age Ranges

  • Older Person Care (65+)
  • Younger Adult Care (18-65)

Personal Care Services

  • Washing & Dressing
  • Toileting Assistance
  • Medication Assistance (Oral)
  • Companionship
  • Continence Care
  • Feeding & Drinking Assistance

Household Services

  • Cleaning Service
  • Food Preparation & Serving
  • Laundry Service
  • Shopping Service / Errands
  • Transportation Service

Other Care Provided

  • Dementia
  • Parkinson's Disease
  • Stroke
  • Cancer Care
  • Palliative / End of Life Care
  • Mental Health Condition
  • Physical Disability
  • Visual / Hearing Impairment
  • Hospital Discharge

Funding & Fees

  • Hourly Visiting Care Fees: £33.50 – £38.50

Home Instead base their fees on the service required, please call for further information.

These prices are only a guideline, please contact Home Instead (Isle of Wight) to find out the exact price for your requirements.

Funding Types Accepted

  • Private Funding (Self-funded)
  • Direct Payments (from Local Authority/NHS)
  • Local Authority (Contracted Provider)
  • NHS (Contracted Provider)
Explain these funding types

Good to Know

Group/Owner

Person in charge

  • Dee Oswald (Director)

Admission Criteria

  • None

Home Instead (Isle of Wight) Reviews (46)

10

Home Instead (Isle of Wight) has a Review Score of 10 (10.000) out of 10, based on 15 reviews in the last 2 years.
Over all time Home Instead (Isle of Wight) has 46 reviews.

Overall Experience
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Date Published
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Reviewer Connection to Home Instead (Isle of Wight)
  • 14
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Total of 46, showing 1-20
Review from Ashley W (Son of Client) published on 12 August 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
Home Instead Isle of Wight have provided us with a stellar service when taking over from another care company. My Mother was receiving palliative care at home and the last care company were just muddling through whilst costing us an arm-and-a-leg. When Home Instead's care manager came to do the assessment
she instantly recommended my Mother be transferred to the hospice and facilitated this move which was absolutely the right thing to happen, and I cannot be more grateful.
Now they are focused on my Dad's dementia care and they take a holistic approach to Dad's care and our family, making helpful suggestions, always approachable and seeking to make continual improvements.


Highly recommend their services for care at home.

Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your review, it is lovely to receive and we pride ourselves on making the right suggestions for clients and potential clients alike, based on the wealth of knowledge and experience of our Registered Care Manager. We also recognise that our care team are our eyes and ears on the frontline and their attention to detail, dedication, kindness and compassion are what sets them apart. We will pass on to the team your kinds words and thank you again for taking the time to complete.

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Review from S B (Niece of Client) published on 16 July 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
We can not praise them enough, they have gone above and beyond. From helping with the complications with the other care company to stepping in offering us so much advice and support and making my auntie realise she has a sense of belonging. All of the team are friendly, approachable and caring. I couldn't
ask for a better team to look after my family member.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your kind words in respect of our company and especially the front line care professionals whose care and dedication to our clients is the cornerstone to our business and the ethos that we all share. I will pass your feedback on to them and I know they will be delighted as appreciation goes a very long way.

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Review from C O (Sister of Client) published on 24 June 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
I needed to talk to the manager about an appointment and some extra blood pressure readings for my sister. The person I spoke to was really helpful, understanding and patient. She arranged everything that was needed promptly and efficiently and confirmed by email. I was reassured that my sister was
getting the care she needed and that the staff were clearly aware of her needs.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for taking the time to review our company and we are delighted that you are happy with the care provided to your sister. In our opinion, our carers are simply the best and we couldn't deliver outstanding care without each and every one of them. We will pass on your kind words in our team meeting and I know that a thank you goes a long way. Our office team are also a huge part of our organisation and often, because they are not client facing, don't receive the praise they deserve. To us feedback is extremely important, this enables us to continually strive to deliver the best possible care for our clients.

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Review from Ruth S (Friend of Client) published on 10 April 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
Without the caring support of Home instead my good friend would not have been able to stay in the home she loved for an additional 6 years
The carers have been amazing and she regards them as her friends.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your kind words they are very much appreciated and will be passed on to our carers who we couldn't do without and are so proud of. Our team have enjoyed supporting your friend over the years and will continue to do so for as long as needed.

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Review from Roger B (Nephew of Client) published on 12 March 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
All round professional service. Pleasant caring staff. Good communications. All office staff knew what was going on. Action always taken when medical issues arose. Carers built genuine relationships with my aunt and Uncle. Picked up prescriptions and odd food items. I would highly recommend Home Instead!
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for acknowledging the amazing team that we have at Home Instead Isle of Wight, we are very proud of each and every care professional in the community and the team in the office, it wouldn't be possible without them all. It's been a pleasure to support both your aunt and uncle and being able to liaise with you directly has helped immensley.

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Review from Annabel R (Daughter of Client) published on 19 February 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
Excellent service provided for my father who is living alone, they have gone above and beyond with him, seeing as he is geographically a bit out of the way and needed a lot of sorting out in the home.
Cannot thank and rate the staff and the management enough. Would happily recommend to anyone needing
the physical support with family members, which in turn helps the emotional and mental worry and stress that the need for care can bring.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

We are so pleased that the support our Care Professionals give to your father is working so well for him. We pride ourselves on the staff that we employ and if they are happy then our clients are in turn happy. I will be sure to pass on your comments to those involved with supporting your father and thank you again.

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Review from Shelagh G (Client) published on 12 February 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I have received every care and kindness from a super team.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for taking the time to review our service, I know all the staff very much enjoy supporting you. We are immensely proud of the fabulous team that we have and couldn't provide what we do without them. I will certainly pass on your comments and I am sure they will thank you when they next visit.

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Review from D B (Son of Client) published on 11 December 2024 Submitted via Website • Report
Overall Experience 5.0 out of 5
Home Instead in Cowes, Isle of Wight have been a pleasure to deal with. They support my mother, who has dementia, to remain at home. She needs assistance with taking her medication and the care staff are excellent; they are gentle and caring with mum, they report any issues straight away and they liaise
with the GP and pharmacy if there is a problem with prescriptions. Their admin systems are straightforward and the management seem very competent. It is very reassuring to know that they are there for mum and I would recommend them to anyone.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your lovely review. Your feedback means so much to the whole Team. We strive to provide care and support that passes the "Mum & Dad" test. Each and every carer who supports your lovely Mother looks forward to their daily visits, and all feedback is always positive.

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Review from M L (Power of Attorney of Client) published on 28 November 2024 Submitted via Website • Report
Overall Experience 5.0 out of 5
Home Instead (Isle of Wight) have been providing care 4 times per day for a 94 year old lady with dementia for many years. The carers are kind, thoughtful and professional. The Management are also absolutely excellent and regularly go way beyond the "call of duty" e.g. sorting out ancillary issues of
home ownership (which I am unable to provide as I live on the mainland). They always have the patient's best interests at heart (unlike my experience with another local Isle of Wight provider). Exceptional and very highly recommended.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for taking the time to review our company. We are particularly proud and grateful to all of our wonderful Care Professionals and office team who go above and beyond in the support and care of our clients.They are our eyes and ears which enables us to provide outstanding care. I will certainly pass your comments to the whole team, a "thank you" goes a very long way.

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Review from B P (Client) published on 26 November 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Following a hip revision which was not successful and a cancer diagnosis I need care both domestic and personal. Home Instead provides both my needs with carers who are sympathetic to my needs on the days they come. They are cheerful and uplifting, really helpful and well trained in all their tasks.
I particularly liked that all new carers are introduced on their first visit and shown any special requests without me having to keep repeating this. My ironing is done to a better standard now too! I really look forward to their visit. Thank you Home Instead.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your very kind words.We take pride in the support we offer to our clients and recognise that we are only as good as the fabulous Care Professionals in our team that go above and beyond for our clients. Introductions of new Care Professionals to our clients is a standard practice and we feel very necessary to ensure our clients feel safe and staff well informed. I know each and every member of the team that supports you thoroughly enjoys their time with you. We always pass feedback to the Team and they will be delighted to read your review.

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Review from E D (Power of Attorney of Client) published on 20 November 2024 Submitted via Website • Report
Overall Experience 5.0 out of 5
I can really see the difference in the quality of service compared to other homecare providers. The carers are providing in my opinion a more homely approach and more efficient service to provide better care and a happier home. My personal experience of other providers, historically, has been a service
that just ticks the bare minimum (and often leaving calls early) in which I thought that was the only option there was to support someone to continue in living at home and all providers appeared to be the same. I was wrong, Homeinstead staff ensure the welfare of the client more and will encourage clients or give them ideas to make the client's welfare and health better. They also support in keeping the home clean, fresh and tidy. It's a relief to me that my neighbour has such lovely staff, she is happier and I can relax knowing her wellbeing is truly being looked after, I'm smiling too!
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your super review, we are incredibly proud of all our care professionals that support our clients in the community. Each and every one of them is handpicked for their kindness, compassion and attention to detail in everything they do. It is our pleasure to support your neighbour and our staff look forward to their visits with her.

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Review from K H (Daughter of Client) published on 4 November 2024 Submitted via Website • Report
Overall Experience 5.0 out of 5
We cannot fault the care and support the Home Instead team has provided to Mum. The daily care has enabled Mum to happily and safely remain in her own home. She appreciates greatly the companionship, alongside professional care provided.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your kind words. We are extremely proud of all our care professionals and their dedication to the wonderful clients that they support. It is a pleasure to look after your mum in the same way we would expect our own family to be cared for.

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Review from E L (Husband of Client) published on 29 May 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
We have been more than delighted with our experience with Home Instead. The staff and management have been kind, and reassuring and constantly go way above everything that we would hope for in terms of care.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Many thanks for your review, and it is plain to see that our fabulous care professionals have built a strong, but professional bond with your wife, and they very much look forward to their visits with her. We are extremely proud of everything they do to support the wonderful clients that we have.

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Review from E B (Client) published on 24 April 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I look forward to my twice-weekly visits from carers which enable me to continue to live alone.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your lovely review, our Care Professionals always strive to give the best possible support to all of our clients and it is always a pleasure to assist you in any way we can.

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Review from Rachel N (Daughter of Client) published on 7 November 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
Home Instead has changed mine and my father's lives in an amazing way. I have total trust in the carers that attend to my father's needs. They very promptly understood his needs and did so much to help. As well as all their tasks being undertaken during visits, they have time to talk to my father with
interest. They have so easily taken to his routine ensuring the calendar is read throughout the day and helping him to be ready for trips out. For me, working full time at the hospital, their attentive attitude towards their work gives me peace of mind. Communication is imperative and they do this constantly. Nothing is too much. I rave about Home Instead to everyone. They really do tick every box. Thank you.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your lovely review. Our care professionals are selected for their star qualities, professionalism, kindness and "can do" attitude and we are so proud of them and the work they do every day. We all thoroughly enjoy supporting your father and your family and, as you know, our door is always open should you need anything.

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Review from L H (Daughter of Client) published on 11 September 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
The care that my mother has received has been excellent. She always looks forward to her visits and has a lovely rapport with the lady who visits and helps her do all the things she cannot manage anymore.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your review, the carers that visit your mum very much look forward to their time together and supporting her and we are extremely proud of them all for the professional bonds they make.

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Review from M M (Daughter of Client) published on 5 September 2023 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
Reliable, caring, pleasure to deal with, relieves my pressure as when I'm not around I know Mum is well looked after.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your review. We all always trying to improve our service and strive to have the best possible staff supporting our clients.

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Review from Lance P (Son of Client) published on 5 September 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
My mother has been using Home Instead for several years and they have been wonderful. Their help, always kind and respectful, has allowed, as the company’s name implies, my mother to continue to enjoy her own home.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your review of our service, we are incredibly proud of all of our carers and strive to achieve a first-class service for our clients and our carers.

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Review from J S (Son of Client) published on 4 September 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Home Instead provides a reliable, friendly and efficient service that we are delighted with. The carers have always been respectful and this valuable assistance allows for clients to remain in their home environment with dignity and a sense of secureness which is very valuable. Overall very pleased
with the level of care.
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for taking the time to review Home Instead Isle of Wight, we are very proud of the team. It is always a pleasure to support your mum and I know that all the staff that provide daily support to her, very much look forward to their visits together.

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Review from W B (Daughter of Client) published on 31 August 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My elderly mother has been receiving care and support from Home Instead since March 2021. It has been a most successful experience both for her and for her family as we know that she has confidence and the pleasure of companionship with each of the caregivers.


Mum is treated with dignity and with

care in all aspects of her personal well-being. She is very fond of some of the ladies that come to her and looks forward to their company. I am kept informed if a caregiver raises any concerns and I have a trusted and friendly relationship with all at the office. Home Instead provides an excellent service. We can't thank you enough!
Reply from Dee Oswald, Director at Home Instead (Isle of Wight)

Thank you for your lovely review of our care and support services, we take great pride in the fabulous carers that are part of our Home Instead Isle of Wight Team. I know that they are all delighted to be a part of Mum's support team.

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Current Review Score: 10.0 (10.000)

Overview of Review Score

The Review Score of 10 (10.000) out of 10 for Home Instead (Isle of Wight) is based on a) the Average Rating and b) the number of positive Reviews.

  1. The Average Rating is 5.0 out of 5 from 15 Reviews in the last 24 months.
  2. The score for the number of positive Reviews is 5.0 out of 5 from 15 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Home Care Provider is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  1. 5 Points are available for the Average Rating from all Reviews in the last 24 months. The Average Rating of 5.000 for Home Instead (Isle of Wight) is calculated as follows: ( (89 Excellents x 5) ) ÷ 89 Ratings = 5
  2. 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5').

    The 5 points available are broken down as follows: 3 points for the first Positive Review, 2 points in total for each of the next 9 Positive Reviews (1st = 3, 2nd = 0.5, 3rd = 0.5, 4th = 0.25, 5th = 0.25, 6th = 0.1, 7th = 0.1, 8th = 0.1, 9th = 0.1, 10th = 0.1)

    The 5 points relating to the number of Positive Reviews for Home Instead (Isle of Wight) is based on 15 Positive Reviews in the last 24 months and is calculated as follows: 3 + 0.5 + 0.5 + 0.25 + 0.25 + 0.1 + 0.1 + 0.1 + 0.1 + 0.1 = 5
  3. When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.
  4. If a Home Care Provider does not have a review in the last 24 months, then it will not have a Review Score.

Regulatory Rating

Care Quality Commission (CQC) Rating

Date: 14 Dec 2021

Overall Outstanding

  • Caring Outstanding
  • Effective Good
  • Responsive Good
  • Safe Good
  • Well-led Outstanding
Care Quality Commission is responsible for the registration and inspection of social care services in England. View Latest Report

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Awards / Recognitions (10)

Meet the Team (7)

Dee

Dee O

Job Title: Director Joined: 2019

I am Dee, the co-owner of the business and passionately share the Home Instead ethos of delivering nothing but exceptional care for our ageing population.

John

John O

Job Title: Director Joined: 2019

I'm John, I am also a co-owner of Home Instead the Isle of Wight. I have lived with my wife and family for over 24 years on the Island and we are now an integral part of our local community.

Tasha

Tasha W

Job Title: Registered Care Manager Joined: 2024

Hi, I am Tasha, Registered Care Manager for Home Instead Isle of Wight. I have been in the care industry for a number of years and am passionate about delivering high-quality care and support in the community to everyone. I also understand and appreciate the importance of our fabulous carers that are out on the front line. Happy staff mean happy clients.

Chloe

Chloe R

Job Title: Deputy Manager Joined: 2022

Hello, I’m Chloe. I am Deputy Manager for Home Instead Isle of Wight. I previously worked in a Nursing Home for 4 years as a Care Assistant which is where I found my passion for Care. I have become a "Speak Up Guardian" for Home Instead.

Carla

Carla E

Job Title: Administration Manager Joined: 2023

Hi, my name is Carla, and I am the first point of contact here at Home Instead Isle of Wight. With a background in care and support, I can quickly advise on various areas within the team and with our clients. I am also the Mental Health/First Aider Champion.

Bobby

Bobby W

Job Title: Trainer/Recruitment Co-Ordinator Joined: 2024

Hello, I’m Bobby. I am the Care trainer and Recruitment Coordinator for Home Instead. I started my care career 2 years ago and haven’t looked back since.

Gabby

Gabby Worsfold

Job Title: Quality Lead Officer Joined: 2021

Hi, I'm Gabby. I have been a part of the team at Home IW for a few years now, working up from Care Pro to Team Leader and now as Quality Lead Officer. I can appreciate how a care service works from being out in the community and being based in the office.

Frequently Asked Questions about Home Instead (Isle of Wight)

What Type of Services does Home Instead (Isle of Wight) offer?

Home Instead (Isle of Wight) offers Home Care.

How many Carers does Home Instead (Isle of Wight) employ?

Home Instead (Isle of Wight) employs 22 carers.

Information on this page is displayed without responsibility for its accuracy on the part of homecare.co.uk. Please contact Home Instead (Isle of Wight) to verify any information. View our terms and conditions. Home Instead (Isle of Wight) has an Enhanced Service - more info.